Our Story
Our Story: From a Factory Floor to Your Home
HOVERA began in 2016 as a physical factory and store making magnetic levitating moon lamps by hand, and in 2020 we brought that same product online at shophovera.com so it could reach homes far beyond our original storefront. What hasn't changed in that time is the focus: building a lamp that actually floats reliably, looks like a real piece of the moon, and holds up to daily use — not just a novelty that looks good in a product photo.
Where It Started: The Factory and the Store (2016)
Before there was a website, there was a workshop. In 2016, we set up our factory and our first physical store, focused on one product category: magnetic levitating moon lamps. Working hands-on with the manufacturing process from day one meant we could see exactly where these lamps tend to fail — unstable bases, spheres that drift out of balance, low-detail moon textures — and build around solving those problems directly on the production floor, rather than outsourcing the thinking to someone else.
Those early years in the physical store were also where we learned the most from customers directly: what they expected a "floating" lamp to actually do, what made them trust — or doubt — a product before buying it, and what kept a lamp on their nightstand instead of back in its box after a week.
Taking It Online: shophovera.com (2020)
In 2020, we launched shophovera.com to bring the same lamps we'd been making and selling in person to a much wider audience. The goal with the move online wasn't to become a different kind of company — it was to keep the same manufacturing standards and attention to detail from the factory floor, just with a storefront anyone could reach from home.
That transition also meant thinking harder about the things a photo or product listing can't fully convey in person: how the levitation actually feels to set up, how the lamp holds up after weeks of daily use, and how to support customers who can't just walk into our store with a question.
What Has Stayed the Same
Whether it was 2016 in the store or today at shophovera.com, a few things have stayed consistent in how we build our lamps:
- Hands-on manufacturing knowledge. Because we started as a factory, we understand the mechanics of magnetic levitation from the inside — not just as a product to resell.
- A focus on one category done well. Rather than expanding into unrelated home decor, we've stayed focused on levitating lamps and the details that make them reliable.
- Direct customer feedback loops. The habit of listening closely to customers, formed in our physical store, still shapes how we refine our lamps today.
Frequently Asked Questions
When was HOVERA founded? Our factory and physical store were established in 2016, and we launched our online store, shophovera.com, in 2020.
Do you still operate a physical store as well as the website? Our roots are in a physical factory and storefront that opened in 2016; shophovera.com was launched in 2020 to extend that same product line online.
Why did it take a few years to move online? We spent those early years refining the manufacturing process and learning directly from in-person customers before scaling up to an online store.
Are the lamps made in-house or outsourced? HOVERA started as a manufacturing operation — our factory has been part of the business since 2016, which is where our hands-on understanding of the product comes from.
What's changed since you started in 2016? The core product focus hasn't changed — we still specialize in magnetic levitating moon lamps — but launching shophovera.com in 2020 let us reach far more customers than our original physical store alone.

Final Thoughts
HOVERA's story is a simple one: a factory and a store in 2016, and an online storefront in 2020 that let the same product reach a lot more homes. Everything we build still traces back to those early days on the factory floor — where getting the details right mattered more than getting to market fast.
Explore our current collection of magnetic levitating moon lamps at shophovera.com and see the same craftsmanship that started in our very first store.